Executive Certificate in Behavioral Economics for Health Promotion Assessment
Published on June 27, 2025
About this Podcast
HOST: Welcome to our podcast, today I'm excited to have Dr. Jane Smith with us, an expert in Behavioral Economics and the instructor of the new course 'Executive Certificate in Behavioral Economics for Health Promotion Assessment'. Welcome, Jane! GUEST: Thanks for having me! I'm looking forward to our discussion. HOST: Great! Let's start by talking about your personal experiences with this subject. How did you become interested in applying behavioral economics to health promotion? GUEST: I've always been fascinated by how economic theories can influence human behavior, and when I began working in public health, I saw a tremendous opportunity to use these concepts to promote well-being and reduce healthcare costs. HOST: Fascinating! Now, could you share some current industry trends related to the application of behavioral economics in health promotion? GUEST: Absolutely! We're seeing a growing interest in using nudges, which are subtle interventions that influence behavior, to encourage healthier lifestyle choices. Additionally, there's a strong focus on data-driven decision-making to design more effective health promotion strategies. HOST: Interesting! Now, what are some challenges faced in this field or while teaching this subject? GUEST: One major challenge is overcoming misconceptions about behavioral economics. Some people think it's manipulative, but when used ethically, it can lead to positive outcomes. Another challenge is keeping up with the rapidly evolving field and ensuring our course content is up-to-date. HOST: That's insightful. Lastly, what are your thoughts on the future of this area or industry? GUEST: I believe behavioral economics will play an increasingly important role in health promotion, as we continue to explore new ways to understand and influence behavior to improve health outcomes and reduce healthcare costs. HOST: Thank you, Dr. Smith, for sharing your insights and experiences with us today! If you're interested in learning more about the application of behavioral economics in health promotion, be sure to check out the 'Executive Certificate in Behavioral Economics for Health Promotion Assessment' course. Until next time, keep exploring and learning!
