Career Advancement Programme in Increasing Engagement on LinkedIn Showcase Pages

Published on June 28, 2025

About this Podcast

HOST: Welcome to our podcast, today I'm thrilled to have [Guest's Name], an expert in LinkedIn strategy and the instructor of the Career Advancement Programme in Increasing Engagement on LinkedIn Showcase Pages. Can you start by sharing a bit about your experience with LinkedIn? GUEST: Absolutely, I've spent over a decade helping businesses and professionals maximize their LinkedIn potential. It's a powerful tool when used correctly. HOST: That's impressive! Now, what would you say are some current trends in LinkedIn engagement, especially regarding Showcase Pages? GUEST: Companies are now using Showcase Pages to create distinct sub-brands, highlight specific initiatives, or cater to different audience segments. This approach significantly increases engagement and visibility. HOST: Interesting, I can see how that would be effective. Have you encountered any challenges in teaching this subject, especially when it comes to practical application? GUEST: Yes, sometimes learners struggle with translating theoretical knowledge into practical action. That's why our course includes hands-on activities, like creating and managing Showcase Pages. HOST: That's a great way to ensure applicability. Looking forward, where do you see the future of LinkedIn and its role in career advancement? GUEST: LinkedIn will continue to evolve, offering more features for personal branding, content creation, and networking. Professionals who adapt and hone these skills will have a significant advantage in their careers. HOST: Well said! Thank you so much for joining us today, [Guest's Name]. It's been insightful and informative. GUEST: My pleasure, thank you for having me.

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