Professional Certificate in Search Engine Optimization Fundamentals (Advanced)

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The Professional Certificate in Search Engine Optimization (SEO) Fundamentals advanced certificate programme comprises 20 units, providing learners with in-depth knowledge of SEO principles, strategies, and best practices. This programme is crucial for professionals seeking to excel in the digital marketing landscape, as SEO has become a vital component of online marketing.

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AboutThisCourse

With the increasing demand for SEO specialists, this programme equips learners with the essential skills required for career advancement, including keyword research, on-page optimization, link building, and analytics. Upon completion, learners will be able to develop and implement effective SEO strategies, drive online traffic, and boost search engine rankings.

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CourseDetails

  • Search Engine Optimization Fundamentals
  • Understanding Keyword Research Strategies
  • On-Page Optimization Techniques
  • Technical SEO Audit and Optimization
  • Off-Page SEO Strategies and Tactics
  • Link Building and Outreach
  • Content Creation and Distribution
  • Mobile-Friendly and Responsive Design
  • Page Speed Optimization and Performance
  • Structured Data and Schema Markup
  • Local SEO and Google My Business
  • SEO Analytics and Reporting
  • Search Engine Algorithm Updates and Trends
  • Competitor Analysis and Benchmarking
  • SEO Copywriting and Content Best Practices
  • Advanced Search Engine Ranking Factors
  • SEO for E-commerce and Online Shopping
  • SEO for Local Businesses and Small Enterprises
  • SEO for B2B and Enterprise Businesses
  • SEO for B2C and Consumer Goods

CareerPath

Pie Chart of Top 5 UK Career Roles in Search Engine Optimization Fundamentals Insurance Pricing Analyst - 28% Risk Manager - 24% Consultant - 22% Team Lead - 16% Advisor - 10%

EntryRequirements

  • BasicUnderstandingSubject
  • ProficiencyEnglish
  • ComputerInternetAccess
  • BasicComputerSkills
  • DedicationCompleteCourse

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  • NotAccreditedRecognized
  • NotRegulatedAuthorized
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SkillsYoullGain

Search engine optimization keyword research on-page optimization technical analysis

CourseFee

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FastTrack £299
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  • ThreeFourHoursPerWeek
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StandardMode £199
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FlexibleLearningPace
  • TwoThreeHoursPerWeek
  • RegularCertificateDelivery
  • OpenEnrollmentStartAnytime
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  • DigitalCertificate
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PROFESSIONAL CERTIFICATE IN SEARCH ENGINE OPTIMIZATION FUNDAMENTALS (ADVANCED)
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London School of Planning and Management (LSPM)
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05 May 2025
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