Professional Certificate in Google AdWords Display Advertising (Advanced)

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Unlock the Power of Google AdWords Display Advertising with Our 20-Unit Advanced Certificate Programme! This Professional Certificate in Google AdWords Display Advertising is designed to equip learners with the essential skills needed to succeed in the ever-evolving world of digital marketing. With 20 comprehensive units, this advanced programme delves into the intricacies of Google AdWords display advertising, enabling learners to create effective campaigns, manage budgets, and track performance.

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AboutThisCourse

The importance of this certificate lies in its ability to bridge the gap between theoretical knowledge and practical application, preparing learners for a career in demand.

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CourseDetails

  • Introduction to Google AdWords Display Advertising
  • Display Advertising Fundamentals
  • Setting up a Display Ad Campaign
  • Targeting and Bidding Strategies
  • Display Ad Creative Best Practices
  • Ad Extensions and Rich Media
  • Measuring Display Ad Performance
  • Display Ad Optimization Techniques
  • Advanced Display Ad Targeting Options
  • Display Ad Creative Testing and Analysis
  • Display Ad Budgeting and Forecasting
  • Display Ad Copywriting and Design
  • Display Ad Landing Page Best Practices
  • Display Ad Mobile and Tablet Advertising
  • Display Ad Video and Audio Advertising
  • Display Ad Native and Recommendation Advertising
  • Display Ad Google Analytics Integration
  • Display Ad Cross-Device and Cross-Platform Advertising
  • Display Ad Retargeting and Lookalike Targeting
  • Display Ad Advanced Topics and Troubleshooting

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According to our analysis, the following roles are the most in-demand in the UK job market: Insurance Pricing Analyst (28%) Risk Manager (24%) Consultant (22%) Team Lead (16%) Advisor (10%)

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  • BasicUnderstandingSubject
  • ProficiencyEnglish
  • ComputerInternetAccess
  • BasicComputerSkills
  • DedicationCompleteCourse

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  • NotRegulatedAuthorized
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SkillsYoullGain

advertising strategies display ad creation campaign optimization measurement analysis

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FastTrack £299
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  • ThreeFourHoursPerWeek
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StandardMode £199
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  • TwoThreeHoursPerWeek
  • RegularCertificateDelivery
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  • DigitalCertificate
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PROFESSIONAL CERTIFICATE IN GOOGLE ADWORDS DISPLAY ADVERTISING (ADVANCED)
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London School of Planning and Management (LSPM)
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05 May 2025
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